Richard Rogers

3 World Trade Center, 2016

3 WTC Public
Richard Rogers, 3WTC, 2016

When 3 World Trade Center topped out at 1,079 feet in June 2016, it became the fifth-tallest skyscraper in the city. Among the many innovative features Pritzker-prize winning architect Richard Rogers and his team designed was a distinctive framework of steel K-bracing running up the exterior of the tower. “When you look at the façade, you see the structural steel that holds the building up,” says Larry Silverstein. “It’s the farthest thing from minimalism.” It’s also one of the safest and most sustainable skyscrapers ever built.

“A cross between deconstructionism with a willful asymmetry and neo-modernism with a mid-century corporate flare,” The Real Deal waxed nostalgic of the building’s design, “that looks as though it came straight out of the Mad Men era.” While it’s a thoroughly 21st century tower, it isn’t hard to conjure Don Draper striding through its sleek, four-story- tall glass lobby, past James Rosenquist’s 46-foot- wide, 17-foot-tall Joystick.

Portrait of Richard Rogers
Richard Rogers, 3WTC, 2016
Richard Rogers, 3WTC, 2016